Brand management company Iconix International has now completed its acquisition of the remaining interests in Iconix MENA Limited, Iconix Europe LLC and Iconix SE Asia Limited from GIHCL, after GIHCL entered administration in late 2021. Teneo Restructuring, was appointed as joint administrators of GIHCL. Iconix now owns 100% of the regional businesses and will continue to manage the Iconix brand portfolio throughout Europe, Southeast Asia, and the Middle East. Iconix will leverage their global expertise in brand management as these regions come under the full control of Iconix.

Iconix is a brand management company at the forefront of fashion & culture. With some of the most iconic brands in apparel, footwear, and apparel accessories, they license their brands to top minds in design, manufacturing, and retail. Their commitment to creativity, innovation, and collaboration all contribute to the ongoing growth of their business. The acquisition included all Iconix owned brands except for Buffalo David Bitton, Lee Cooper, and Umbro in Europe.

Bob Galvin, CEO and President of Iconix Brand Group, commented: “We are proud to announce our 100% ownership of Iconix Mena Limited, Iconix Europe LLC, and Iconix SE Asia, maintaining direct ownership will allow Iconix more control over positioning product in the marketplace and more flexibility to focus on digital-led marketing initiatives. We already have solid partners in place, and we are planning on business as usual for our partners while we continue to look to leverage those best-in-class.”