About the Brand
Founded in 1972, Op was the first company to successfully translate the surfing lifestyle into a comprehensive fashion idea by focusing on the west coast youth scene- fusing sports, music, art, and fashion with beach culture.
Brand Positioning:
Young Men to Juniors, ages 12-24
Kids, ages 7-13
Authentic, year-round California lifestyle
- Available at authentic surf shops
- International presence across Europe, Israel, Japan, and South America
- Product categories include apparel, swimwear, hard goods, accessories and fragrance
For updates & more information on OP, please visit us at www.op.com.